Performance management comes down to one thing, Aligned incentives. This can be broken down to another three things:

  1. Goal setting / OKRs
  2. Continuous feedback (Feedback Mechanisms)
  3. Formal performance reviews

Aligned incentives = OKRs + Feedback + Performance Reviews

Goal Setting / OKRs

Objective Key Result 1 Key Result 2 Owner Timeline
Improve user engagement Increase daily active users by 20% Achieve 30% adoption of new feature Marketing Lead Q3 2025

Feedback Mechanisms

Performance Review

  1. Have performance reviews 2-4 times a year.
  2. It’s important provide compensation (salary, equity) for the feedback you provide. You should always connect salary discussion with performance reviews.
    1. As well as connect salary & performance review with career development paths.
Section Assessment (1–10) Explanation Plan of Action
Core Behaviour #1 e.g. “Demonstrates company value in practice” e.g. “Shadow senior lead on client calls”
Core Behaviour #2
Core Behaviour #3
Technical Skill #1 e.g. “Delivers clean, documented code” e.g. “Complete advanced Python course”
Technical Skill #2
Technical Skill #3